Shutter Island Trailer Analysis

               

     Shutter Island was released in 2010 and got a huge rating of 8/10 from IMDB. It had a budget of $80 million and mad a net profit of $210 million which also shows the success of the movie. The genre of this movie is a Psychological Thriller which is very rare to find.
    Straight away, the film distribution company "paramount," is shown straight away which tells me that the storyline is introduced straight away. The non-diegetic music is also alongside the film distribution company at the beginning of the trailer which is very slow paced and supports the very first scene that we witness. The very first scene consists of a fade shot from the film distribution to an ocean with a slow ship and fog. The fog adds to the thriller aspect of the trailer and adds to the mystery.  The music also helps as it's slow paced and really does help with the mystery.
    We then get an idea of where the movie is going to be set by the narrative given by one of the actors who we know as Leonardo Di Caprio and but the number of cuts which resemble the narrative including an establishing shot of the mental hospital and also how dangerous it is via a close up of security guards.
     The unique selling point that is used in this trailer is firstly the lack of movies within this genre which will give additional interest towards the movie as it's uncommon. Furthermore, the director is really shown out as it says that it's "a Martin Scorsese Picture," and he is well renowned for his previous successes such as The Goodfellas which received a rating from IMDB of 8.8/10 which just shows how successful he's become.
     I believe that it's the psychological aspect that sells this trailer and is really shunned out by the some of the mental patients that are shown. A shot/Reverse/Shot is used when Leonardo and the mad lady is looking at each other and it really gets the audience intrigued, especially as it looks like she has ripped out the majority of her hair.
    As the pace increases in the trailer, so do the number of cuts which really makes it difficult to understand what's going on but it still really grips you. This is also to do with the sound. All these factors put in one really brings out the thriller genre and is my favourite trailer that I have watched in comparison to all of the other trailers. These cut shots happen so quickly that you don't even have time to think, you wont even think that this will occur when there is one of the slowest starts that I have seen in trailers.
    The title is very bold in a white colour with a black background. This really shuns out the title. Furthermore, the title looks rather rough and rushed which supports the pace of the trailer at the time. You can also identify the thriller genre slightly in this title. The colour of the title isn't pure white whereby we see shade of black within it. This adds to that thriller feel. Despite the black shade within the title, it still stands out and really catches the audiences attention due to the pure white sections of colour within the title. we witness a very fast paced scene prior to the title which is followed by a slower pace after the title for the first two seconds. This teaches me how the introduction of a title can change or even dictate the pace of the entire genre. The title is right at the end of the trailer and helps the audience remember it with support from that fast paced scene just before the introduction of the trailer.
    There are constant questions asked about the type of role the actors such as Leonardo Di Caprio plays and always keeps the audience guessing. Although the storyline is rather easy to identify, we witness a change in the characters attitudes which shows the psychological aspect of the trailer. Furthermore, we witness a lot of confrontational looks between the mental patients and Di Caprio which makes the audience feel that they recognise each other through their facial expressions.
    
   Overall, I have learnt a lot from this trailer and how to dictate the pace of the movie with camera cuts and also with the sound. The genre of the movie is different and so it tells me that if we have a genre which has a scarcity of movies within it, than there are less rules which go with it and so if we were going to have a less recognised genre, we will have more freedom.